The United States-Mexico-Canada Agreement reset the rules of North American trade and put fresh momentum behind Mexico’s heartland. USMCA and Its Impact on Bajio Industrial Real Estate is clear in the data and on the ground, especially across Querétaro, Guanajuato, San Luis Potosí, Aguascalientes, Jalisco, and Zacatecas. The Bajio region economy is now a magnet for manufacturers, logistics firms, and tech suppliers that serve the United States and Canada.
Activity surged after the agreement took effect and e-commerce expanded. In Q3 2020, net absorption in the Bajio jumped 28%. Guanajuato and Querétaro led the rebound, backed by new investments and plant expansions that reinforced cross-border flow within North American trade.
By late 2020, more than 400,000 square meters of construction was underway.
That momentum has scaled. Mexico is on pace to add 6.7 million square meters of new industrial inventory in 2024, with 3.2 million square meters delivered in the first half and another 3.5 million expected in the second. The gains span the Northeast, Central, and Northwest markets, while El Bajío represents 19% of national industrial buildings and anchors eight automotive OEMs: General Motors, Honda, Mazda, Toyota, Volkswagen, Ford, Nissan, and BMW.
Understanding the USMCA Agreement and Its Goals
The USMCA reshapes North American trade by updating rules that guide how goods move among the United States, Mexico, and Canada. This Mexico trade agreement offers clarity for investors and operators who rely on steady, cross-border trade. Companies planning new plants or expansions see clear USMCA benefits that support long-term decisions and reduce risk.
For manufacturers eyeing nearshoring, the USMCA impact is practical and immediate. It gives a predictable policy base, so supply chains can scale with fewer surprises. That stability now anchors real estate choices, from build-to-suit facilities to modern logistics parks.

What is the USMCA?
The USMCA is the trilateral pact that replaced NAFTA. It modernizes trade rules to match today’s digital, manufacturing, and logistics needs. By locking in norms for North American trade, it provides a reliable framework that keeps parts, materials, and finished goods moving with fewer delays.
Key Objectives of the USMCA
A central aim is tougher rules of origin, especially in autos, to boost regional content.
Another goal is predictable enforcement that supports capital planning. With firm guidelines, lenders and developers can underwrite projects with greater confidence, which raises the quality and scale of industrial stock that serves cross-border trade.
The Bajio Region: A Hub for Industrial Growth
The heart of the Bajio region economy beats along a modern industrial corridor tied to North American trade. As manufacturers expand under USMCA rules, Bajio Industrial Real Estate offers quick market access, skilled labor, and proven park infrastructure that fits the needs of the Mexico manufacturing sector.

Why Bajio is Ideal for Industrial Investments
The corridor spans Querétaro, Guanajuato, Aguascalientes, Jalisco, San Luis Potosí, and Zacatecas. It hosts eight automotive OEMs—General Motors, Honda, Mazda, Toyota, Volkswagen, Ford, Nissan, and BMW—and more than 800 suppliers. This scale anchors a dynamic industrial real estate market.
With 19% of Mexico’s industrial buildings, the area links efficiently to U.S. gateways. Freight corridors, fiber networks, and air cargo strengthen cross-border speed. USMCA content rules support regional sourcing, lifting Bajio Industrial Real Estate demand and deepening ties to the Mexico manufacturing sector.
The Role of Discover Bajio in Local Real Estate
Discover Bajio guides U.S. and global manufacturers, 3PLs, and investors through site selection and execution in Guanajuato, Querétaro, and San Luis Potosí. Services include build-to-suit evaluation, speculative Class A options, and expansions aligned with the Mexico manufacturing sector.
Advisory focuses on supplier proximity, freight connectivity, workforce depth, and experienced landlords, with attention to park utilities, legal pathways, and permitting. With strong regional relationships, Discover Bajio opens doors to top inventory and development partners, helping clients harness Bajio Industrial Real Estate for growth within the resilient Bajio region economy.
Transformative Effects of USMCA on Bajio Industrial Spaces
Increased Foreign Investment Opportunities
Looking ahead, national 2024 delivery goals—about 6.7 million m² across 210 buildings, mostly Class A—signal ample runway for occupiers. With roughly 19% of Mexico’s industrial buildings and deep automotive and aerospace know-how, the Bajio stands ready to capture a larger slice of this growth, reinforcing USMCA benefits tied to resilient cross-border trade.
The Future of Industrial Real Estate in Bajio
Demand should stay firm as USMCA compliance, nearshoring, and OEM-supplier clusters fuel expansion. Expect tighter competition for well-located, industrial-zoned land and higher standards for power, water, and connectivity.

Discover Bajio is your your ally in the search for Industrial Property Investment in Bajio
